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Leadership and Sustainability

As I was reading Dave Rathacker’s June Comanche Marketing article titled "Authentic and Caring Leadership", it brought to mind many of the people that I have worked with in the past and currently. Those that are authentic and caring leaders, as well as those that lead by threat and intimidation. These two styles of leadership can both get desired results, yet only the authentic and caring leader can get sustainable results.      Ironically, a week before Dave’s article, I had a conversation about this very subject with Currie Gauvreau,......

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Being a business owner has always been stressful. Now, it can be overwhelming. You can’t help but think about the health of those around you. The health of your employees, your customers, your family, but what about the health of your business? You would do whatever is needed to keep your family, employees, and community safe and healthy. But when is the last time you looked at your business and its financial health? You probably look at your P/L Statement monthly or maybe quarterly. When is the last time you sat......

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Three Question Techniques That Will Boost Your Closing Percentage

You can organically boost your sales conversions with the right questions to the homeowner. Who doesn’t want to boost their closing percentage? A closed replacement lead is going to lower your marketing costs and boost your profits. Generating high convertingETHICAL sales is the specialty of Service Excellence Training.  In our article today, we are going to show you how using the right questions can boost your replacement closing percentages. You will learn the three types of question skills that work to bring the best results from sales and lead......

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Don't Get Busy

As a Shark Tank TV show fan, I just finished reading Robert Herjavec's bestseller, The Will to Win. Throughout the book, Robert tells stories of his Shark Tank experiences, his love of family, his upbringing, and struggles as an immigrant to Canada when he was eight, and of course, business management - and his perspectives were fascinating. Primarily, the importance of thinking time. Rodney Koop, my business partner, and I are all too often saying to each other, "Schedule thinking time!" So, to read it in print by Robert…well, I......

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Authentic and Caring Leadership

Earlier this year, I wrote a Comanche Marketing article titled “The Transformational Leader.” I spoke about John Maxwell’s leadership training organization and the problems its students experienced. Leaders who had undergone comprehensive leadership training were not making an impact. Maxwell’s leadership team asked, “What did we miss?” 

After much discussion and debate, they arrived at this conclusion: The training they had done was educational but not transformational. By just giving leaders training, they do not automatically make an impact and do not automatically become transformational in......

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Core Competency

In a recent HVAC Service Roundtable Digest, a young struggling contractor, just a couple years into being in business, was asking for some sage advice on running his business. Good questions regarding finances, pay, hiring and firing practices, etc., that we all deal with every day. I applaud this young man for two reasons. First, for reaching out to the HVAC community for advice and mentoring from others. Secondly, readily admitting that his skill set is limited when it comes to running a profitable business. In his post, he mentions, “I'm......

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Asking the Customer to Buy

Technicians are skilled experts and, as such, have to make recommendations to customers about what needs to be done to take care of issues. But that’s not where it stops. As an expert, the technician also has to help the customer figure out how to get it done. This means they have to recommend a solution and then ask the customer to do it. Many times, we see the tech asking the customer to buy too soon, too vaguely, or not at all. Some techs assume the customer knows what to......

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How to Adapt to the New Normal

There is going to be a new normal. The economic disruption caused by COVID-19 has caused businesses to either re-examine how they do business or cease to exist. Companies that try to return to business, as usual, will face a harsh reality.   Companies are working to find ways to protect their employees and their businesses. Even businesses that were in the unique position to do well are realizing the gaps in their structure due to outdated and inefficient processes. While some businesses are focused solely on survival, others are taking......

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Far Horizons

Type faster! It’s been three weeks since my third child was born, which means the 24 hours in every day which were already packed full are now even shorter because every two hours, he’s ready to eat (nurse)...minus 30 minutes, then burp, minus five minutes, then poop...well if it’s an explosion, that could subtract off a lot of minutes...and by this time, I only have an hour before he wants to do it all over again. So, in that one hour which used to be two hours, I now sit to......

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Only Go Forward

Here it is, May of 2020. We are still in the middle of Pandemicville. Covid-19 has turned the world up-side-down…turned lives upside-down, and it is not over yet. So, Only Go Forward. We will get through it! There is no other choice. It cannot be wished away, a head in the sand approach accomplishes nothing, and getting angry at all the inconveniences is a waste of human energy. Think of something funny….laugh a little bit…laugh a whole lot. Only Go Forward. I was at a local grocery store. I witnessed a......

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