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Tag: orlando


How to Use Guarantees & Warranties to Boost Value & Reduce Fear

By Brandon Cockrell, Service Excellence Training   We all know that one person who we consider a little crazy.  IE: the thrill seeker who can’t get enough and continues to push boundaries. The person who likes motorcycles, jet skis, quads, snowmobiles, extreme sports, sky diving, and the list goes on. Some of these people, I love and admire. The best of the thrill seekers become famous “X-Game” athletes. These people are rare. When you consider your network of friends, family, and acquaintances, how many would you consider to be the daring risk takers? Risk takers are not......

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Join the 11th Annual International Roundtable in Orlando-A Premiere Event for Residential Contractors

HVAC, Plumbing, Electrical, and Remodeling Service Nation Members are headed to Orlando, Florida.

Service Nation is hosting their 11th annual International Roundtable. The three-day event is exclusively designed for HVAC, Electrical, Plumbing, and Remodeling contractors. It is intended to provide additional opportunities for training, networking, and sharing best business practices in the Residential contracting industry. The event will highlight keynote speakers and breakout sessions centered on four main components critical for contractors. Members will learn to develop and fine-tune lead generation strategies, streamline operations and processes, hire and keep the right employees and......

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Are We Guilty of Uber Pricing in the Tune-Up Season?

By Danielle Putnam Uber is brilliant. I’ve listened to every podcast I can find by the founders and I’ve also done the same with Lyft. I watch the two companies go neck and neck, and notice many of my friends start to pick up late night driving shifts after their day jobs. You can’t deny…the business model is brilliant. They solve a transportation problem in an affordable way, keeping the overhead low (drivers only work during ‘billable hours’), and they’re international! But, what do they have, and don’t they have? They have brand loyalty......

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2019 Orlando International Roundtable

By Dave Rothacker

“People like us doing things like this.” - Seth Godin

 

In his latest book, "This is Marketing", author Seth Godin uses this phrase to describe coworkers, customers, prospective customers, vendors, etc., who share a purpose, cause, or belief with a company.

 

“People like us doing things like this” is a brilliant snapshot of a robust business culture.

 

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